Look & Feel
How to go about branding your startup.
At Studio Gomori, we’ve been working with a number of startups, in industries from tech to fashion and more. We’ve found that while getting a pretty logo designed isn’t complicated, it’s harder to figure out - and consistently express - the special something that differentiates your venture from everyone else’s. Call it an attitude, a personality, a positioning - it’s what really makes the difference over and above your practical USP.
If you’re a founder or a marketer at a startup, take a look at this zine. It’s an introduction to branding theory and creative strategy, to put you in the right headspace when thinking about your brand. Sign up for Studio Gomori emails above to get a download link, or get in contact if you’d like some printed copies.